Digital Commerce for High-End Retail

Where refined retail meets exceptional commerce.

48First is a digital commerce studio building luxury storefronts, custom e-commerce, and connected retail systems for premium brands — online and in store.

120+

Storefronts launched

$400M+

Commerce processed

16

Retail integrations

99.9%

Uptime managed

Shopify Development WooCommerce Development Headless Commerce Custom E-Commerce Development Content & Merchandising CEGID Integration Adyen Integration Avalara Integration Microsoft 365 Integration ERP Integrations CRM Integrations Store Launch Services Managed E-Commerce SEO Analytics Ongoing Support Shopify Development WooCommerce Development Headless Commerce Custom E-Commerce Development Content & Merchandising CEGID Integration Adyen Integration Avalara Integration Microsoft 365 Integration ERP Integrations CRM Integrations Store Launch Services Managed E-Commerce SEO Analytics Ongoing Support

Services

Storefronts crafted for the world's most discerning brands.

From first impression to final checkout, we design and engineer commerce experiences that reflect the standards of luxury retail.

Luxury e-commerce storefront displayed on laptop and phone

01 / Store Design

Shopify Store Design

Editorial layouts, refined merchandising, and considered detail — designed to convert without compromising the brand.

  • Luxury storefront design
  • Mobile-first design
  • Product collections
  • Collection filtering
  • Product merchandising
  • Custom product pages
  • Landing pages
  • Checkout optimization
  • Conversion optimization
  • Luxury user experience
Luxury retail checkout counter with point-of-sale terminal

02 / Development

Shopify Development

Custom themes, private apps, and structured product content — engineered for performance, scale, and discoverability.

  • Custom themes
  • Theme customization
  • Custom sections
  • Shopify apps
  • Private apps
  • Storefront customization
  • Shopify API development
  • Performance optimization
  • SEO optimization
  • Product content management
  • Structured catalog data
  • Rich media integration
Elegant luxury boutique interior

03 / WooCommerce

WooCommerce Development

Bespoke WordPress commerce builds with custom themes, plugins, and finely tuned performance for content-led retail.

  • Custom WordPress themes
  • Custom plugins
  • WooCommerce extensions
  • Payment gateway setup
  • Subscription commerce
  • Performance tuning
  • Hosting & scaling
  • Platform migration
Connected commerce technology ecosystem flatlay

04 / Headless Commerce

Headless Commerce

Composable, API-first architectures pairing Shopify or custom backends with lightning-fast, editorial frontends.

  • Composable architecture
  • API-first storefronts
  • Next.js frontends
  • Shopify Hydrogen
  • Custom backends
  • Edge & CDN delivery
  • Sub-second load times
  • Omnichannel content
Refined design studio atelier workspace

05 / Custom Development

Custom E-Commerce Development

Fully bespoke platforms engineered around unique catalogs, workflows, and the exacting demands of luxury brands.

  • Bespoke platforms
  • Custom catalog models
  • Product configurators
  • B2B & wholesale portals
  • Custom checkout flows
  • Third-party API integration
  • Scalable infrastructure
  • Ongoing engineering
Luxury leather goods storefront

06 / Retail Integrations

Retail Integrations

One synchronized operation — connecting point of sale, payments, tax, and enterprise systems across every channel.

  • POS synchronization
  • Payments (Adyen, Stripe)
  • Sales tax (Avalara)
  • ERP integration
  • CRM & loyalty
  • Shipping & carriers
  • Inventory sync
  • Analytics & reporting
Luxury home and interiors storefront

07 / Managed E-Commerce

Managed E-Commerce

Ongoing optimization, SEO, and analytics with dedicated support that keeps stores performing long after launch.

  • Ongoing optimization
  • SEO management
  • Conversion optimization
  • Analytics & reporting
  • A/B testing
  • Content updates
  • Security & maintenance
  • Dedicated support
Luxury fine jewelry storefront

08 / Merchandising

Content & Merchandising

Editorial product storytelling, collection architecture, and refined merchandising that scale your catalog while preserving the house voice.

  • Product storytelling
  • Collection architecture
  • Editorial content
  • Category curation
  • Personalized merchandising
  • On-site search
  • Recommendation engines
  • Catalog enrichment
Luxury watch storefront

09 / Store Launch

Store Launch

End-to-end launch programs — data migration, QA, and go-live orchestration handled with precision.

  • Launch strategy
  • Data migration
  • Quality assurance
  • Pre-launch testing
  • Go-live orchestration
  • Domain & DNS setup
  • Training & handover
  • Post-launch support

Platforms & Solutions

One studio for every commerce architecture.

WooCommerce Development

Bespoke WordPress commerce builds with custom themes, plugins, and finely-tuned performance.

Headless Commerce

Composable, API-first architectures pairing Shopify or custom backends with lightning-fast frontends.

Custom E-Commerce Development

Fully bespoke platforms engineered around unique catalogs, workflows, and brand experiences.

Content & Merchandising

Editorial product storytelling, collection architecture, and catalog enrichment crafted for luxury houses.

Store Launch Services

End-to-end launch programs — data migration, QA, and go-live orchestration done right.

Managed E-Commerce & Support

Ongoing optimization, SEO, analytics, and dedicated support to keep stores performing.

Retail Integrations

Connected commerce, in store and online.

We unify your point of sale, payments, tax, and enterprise systems into a single, synchronized retail operation.

Deep integration expertise is one of our strongest differentiators — from fulfillment and inventory to analytics, every system speaks the same language.

Point of Sale

  • CEGID
  • Oracle Retail Xstore
  • NCR Counterpoint
  • Microsoft Dynamics 365 Commerce
  • SAP Customer Checkout
  • Shopify POS
  • Lightspeed Retail
  • Square
  • Clover
  • Heartland Retail
  • Retail Pro
  • Lightspeed
  • Vend (Lightspeed X-Series)

Payments

  • Adyen
  • Stripe
  • Worldpay (FIS)
  • Global Payments
  • Fiserv (Clover)
  • Elavon
  • Chase Payment Solutions
  • TSYS
  • Shopify Payments
  • PayPal
  • Amazon Pay
  • Apple Pay
  • Google Pay
  • Klarna
  • Affirm
  • Afterpay / Clearpay

Sales Tax

  • Avalara
  • Vertex
  • TaxJar
  • Sovos
  • Stripe Tax

Enterprise

  • Microsoft 365
  • Microsoft Dynamics
  • ERP Systems

CRM & Loyalty

  • CRM Systems
  • Loyalty Platforms
  • Clienteling

Fulfillment

  • ShipStation
  • Shippo
  • EasyPost
  • ShippingEasy
  • Easyship
  • UPS WorldShip
  • FedEx Ship Manager
  • DHL
  • USPS
  • Inventory Sync
  • OMS / WMS

Intelligence

  • Analytics & BI
  • Reporting
  • Customer Insights

How We Work

A considered path from concept to commerce.

01

Discover

We immerse ourselves in your brand, audience, and commercial goals to define the right strategy.

02

Design

Editorial, conversion-minded design that translates luxury into a seamless digital experience.

03

Build

Custom development, integrations, and platform engineering built for performance and scale.

04

Grow

Managed optimization, SEO, and analytics that compound results long after launch.

Start a Project

Let's build your next flagship.

Tell us about your brand and ambitions. We'll respond within one business day to explore how we can work together.

Email · info@48first.com

New York · 212-430-3838

Miami · 305-813-2320

Email · info@48first.com

New York · 212-430-3838

Miami · 305-813-2320

Prefer to call? New York · 212-430-3838 · Miami · 305-813-2320

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